Category Archives: youtube

Video Clips Chosen for Subjective Testing

In the time since my last post much progress has been made. The stereo mix is finished and the design for the subjective testing phase is well on the way. In this post I will reveal the video clips from … Continue reading

Posted in Audio, MSc Audio Production, Post Production, Sound Design, Subjective testing, University of Salford, youtube | Tagged , , , , , , , | Leave a comment

Spreadable Media Blog 12 – Artefact 3 analysis

Audience Appreciation Twitter My first tweet made on 26/12/12 was retweeted by @heloukee and two users I did not know of previously (@dubblasta and @danbellj). YouTube Ok, so from the outset things look pretty positive. 6 ‘likes’ is not to … Continue reading

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Spreadable Media Blog 9 – Artefact 2 Promotional Strategies

I tried a few different tactics to spread the word about my Chorus Pedal demo. Taking the video directly to those who’d be most interested in it I feel is the key to providing optimum conditions for the video to spread. … Continue reading

Posted in Audio, guitar effects, retechsocial, Spreadable media, youtube | Tagged , , , , , , , , , , , | 1 Comment

Spreadable Media Blog 5 – Artefact 2

The idea for this artefact was born out of something I find myself doing time and again when researching for my next guitar tech related purchase. Gear demo videos are a popular way of finding out how a particular guitar … Continue reading

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Spreadable Media Blog 4 – Artefact 1 analysis

Below are the viewing stats for Artefact 1 – Sufjan Stevens // That was the worst Christmas ever! – by Glass Ankle: In November the video had only managed to attract 32 views, whereas over the first two days after … Continue reading

Posted in Audio, retechsocial, Spreadable media, youtube | Tagged , , , , , , | 3 Comments

Spreadable Media Blog 3 – Artefact 1 maximising spreadability

In order to reach as many people as possible with this video I have employed a few marketing strategies that will hopefully start the ball rolling. Reddit Having never used Reddit before it took a little while to get to … Continue reading

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Spreadable Media Blog 2 – Artefact no. 1

The first of my artefacts is a cover version Claire (vocalist, clarinetist and keyboadist in Glass Ankle) and I performed and videoed live. I am happy with how it has turned out. It is not the best piece of production … Continue reading

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